'SDW LITTER RTW'
Driven by the idea of re-using previous collections and existing resources and giving them a new context, this collection translates the concept of ‘Litter’ into re-purposing. SCHUELLER DE WAAL re-purposes their body of work into a range of one-size-fits-all 'cleaning uniforms' through various design principles and re-purposing processes.
SCHUELLER DE WAAL X LPRD COLLABORATION
Exploring physical activity as therapeutic method in the spirit of ‘Fashion Therapy’, Amsterdam-based fashion labels SCHUELLER DE WAAL and LPRD collaborate to launch a sustainable and quirky sportswear line. A focused range of sporty pieces made from recycled polyamide, featuring a unique print design, that SCHUELLER DE WAAL designed for this collab. Recycling and cycling form the perfect team, dressing you for various occasions: from work-out to workwear, from spinning to dancing…you decide!
The signature ‘Tape-Leopard Print’ unites the essence of LPRD and SCHUELLER DE WAAL.
In its natural habitat, leopard print reminisces ‘camouflage’ of a powerful predator whereas in its fashion origins it is a symbol of exotic luxury and wealth. This print design translates those references embracing the vision of both labels. For LPRD the print aims to empower the wearers physical capacity with energising colour. For SCHUELLER DE WAAL the brown tape, a reoccurring ingredient in their collections, symbolises improvised construction techniques humorously expressing a counter reaction on the elitist approach of luxury fashion.